Interactive button-eyed mascot bear Thready

Meet Thready the Bear – a bear with magical button eyes. He may be a plushie, but when you make a wish and say it out loud, he magically comes to life! Thready the Bear is highly interactive, responding to your voice and touch, and his button eyes show his mood—whether he's happy, sad, or even annoyed. Discover more than 70 different expressions and reactions.

Thready Bear tilts his head and blinks when he's excited and ready for new adventures.

He looks like a jumper, is mega cuddly, and you won't want to say goodbye!

He's your new best friend for life.